1.0Hexagon - Mining Bloghttps://blog.hexagonmining.com/en/Neville Juddhttps://blog.hexagonmining.com/en/author/neville-judd/rich600338<blockquote class="wp-embedded-content" data-secret="dWfnOSfJNF"><a href="https://blog.hexagonmining.com/en/3332-2/">What’s in a name?</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://blog.hexagonmining.com/en/3332-2/embed/#?secret=dWfnOSfJNF" width="600" height="338" title="“What’s in a name?” — Hexagon - Mining Blog" data-secret="dWfnOSfJNF" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://blog.hexagonmining.com/wp-includes/js/wp-embed.min.js /* ]]> */ </script> https://blog.hexagonmining.com/wp-content/uploads/2018/06/HxGN_MIN_Rebrand_Products_Banner.jpg1024441Naming products is hard. Just ask any of the 500,000 businesses that open each month in the United States! Renaming products though is arguably harder. That was the challenge facing Hexagon Mining when it formed in 2015. Four great brands combined, each of them with established product lines that carried significant name recognition in theRead More